Thursday 28th of March 2024

like a seagull on the wrong side of the window...

seagulls

"Mind War Is An Entirely Different Art And Science, Of Which Target Audiences Would Be Completely Unaware... The Mind War Prospectus States That Mind War Should Only Be Undertaken In Accordance With Rigorous Ethical Guidelines... If These Guidelines Were Violated, Mind War Could Indeed Be Misused In An Orwellian Fashion. Bear In Mind, However, That The Alternative Is Continued, Continuous PhysWar, Which Is Fast Approaching The Level Of Species/Planetary Destruction. Mind War Offers "The Way Out," But Yes, It Demands The Utmost In Conscientiousness.
 Dr. Michael Aquino...
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Dr Michael Aquino is an elusive character. He could appear to be a fictional character invented by weirdoes. But he is often mentioned — though to my knowledge without a Wikipedia entry, nor a British Encyclopeadia entry — in many articles on the net. Apparently his latest employment was at the NSA, possibly to organise psychological warfare — which to some extend — has been fought since the year dot. The bible is a book of psychological control. Most of the recorded “history” is geared to present a case for a certain type of behaviour, that values glory, greed and god. To some extent he paraphrases Buddhism practices.
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Says a certain A.J. Castellitto:
Well, there's a great deal of speculation surrounding this very controversial figure [Michael Aquino]. But one thing is fairly certain, he is no friend of God, despite his probable 'behind-the-scenes' influence on society.

Every man must decide who and what they stand for. They are defined not just by their words but also their actions, deeds and achievements. I prefer to shy away from projections. We deserve the opportunity to explain ourselves and exactly what we are about.

"I [Michael Aquino] Was A Lt. Colonel Of The Psychological Operations Branch. I Was Also Branch/Specialty-Qualified In Armor, Armored Cavalry, Special Forces ("Green Beret"), Civil Affairs, Strategic Intelligence, Space Intelligence, Defense Attaché, Foreign Area Officer (West Europe). My Primary Specialty Designation Was The Extremely Rare "Composite" Of These: Politico-Military Affairs Officer. In This Capacity I Worked Mostly On Special Assignments Of A Highly-Classified Nature, Usually Alone.*

Hopefully, we have the opportunity to do a little good in this world. I don't expect everyone to be the same. From the Christian faith perspective, we are either vessels of wrath or vessels of mercy. Some more prominent than others.

A majority of us aspire to be vessels of truth. The hard question remains. On what side of truth do we fall?

*"Satanic Psy-Op Officer Michael Acquino"
http://www.erismag.com/blog/2016/1/10/xqq8sy70x8tgig4200vka0ws56vh59

Read more:
https://www.renewamerica.com/columns/castellitto/161030
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Interestingly, the RenewAmerica (RA) website (where A.J. Castellitto resides) is full of ultra religious conservative crackpots and weirdoes. I would only be kind to say they are mad people who cannot see beyond a fabulous (in its original sense) fantasy: the bible and its role in the US Constitution. And the way the weirdoes on RA express themselves often betray a limited intellectual scope and a grand selfisness: "God save America” (and bugger the rest). One can see a problematic mono-dimension.

As soon as one search the net for Michael Aquino, one ends up with the Temple of Set:

The Temple of Set is an occult initiatory order founded in 1975. A new religious movement and form of Western esotericism, the Temple espouses a religion known as Setianism, whose practitioners are called Setians. This is sometimes identified as a form of Satanism, although this term is not often embraced by Setians and is contested by some academics. Wikipedia

This is irrelevant. The point is that most likely, Michael Aquino (who created the Temple of Set), was play-acting and testing his early theory about the manipulation of minds. This was something that had been experimented since humans could utter a word to another after falling from their tree. But since Freud — and dare one say, the Inquisition — one could develop more refined ways to convince more people with a bit of science attached to the persuasion — which often relies on a need to believe otherwise we could become senseless (like me). 

This was also the purpose of "Rhubarb". Hubbard introduced a cross in the 1950s as the central symbol for the Scientology church. He described the eight points of the cross as symbolizing the "eight dynamics" or eight measures for survival that all human beings have, which includes the urge to service as a spiritual being and the urge to survive as a godlike entity. Hubbard writes that survival is moving away from death and towards immortality, and that human beings are constantly on the search for feelings of pleasure and motivated by the avoidance of pain (especially tax). This is bullshit of course, but it has a derivative purpose like the Temple of Set or Islam or Christianity. It's all about developing sets of rules and incentives to CONTROL the mind of people, to the point that they "self-control" in the set of ascribed parameters. 

Thus, we can say what we like about the Chinese using technology to do face recognition of its citizen in order to give them good (or bad) behaviour points, WE, IN THE RELIGIOUS WEST, have been doing this caper of "mind-control" since Emperor Constantine. One of crudest form of mind-control is to not-educate people and tell them to believe in the stories shown on the "stained"-glass windows of god.

We are thus trapped like a seagull on the wrong side of the window. We see the real world of seagulls on the other side, but we cannot escape... At some point, the window might be left open but we won't fly off. We are trapped inside our own mind. 

This is the Utmost In Conscientiousness.



Gus Leonisky
Local soup-kitchen guru

 

going mad...

guns

 


going mad part 2...

At least 18 people were shot dead, many others injured in a shooting at the Walmart Cielo Vista Mall in El Paso, Texas, while one suspect has been detained, media reported on Saturday citing local law enforcement. AFP reported, citing local officials, that at least 3 suspects were apprehended.

Witnesses told CBS News that they heard at least ten gunshots, saying there are allegedly two people with guns at the Walmart. Many people have started reporting about the incident on social media.

 

Read more:

https://sputniknews.com/us/201908031076452763-active-shooter-situation-r...

See toon above... Am I a seer? An Inspiration? Nupe... But I can sometimes guess with relative precision the next line... For example, yesterday, minding my own business while walking up the street after buying some vegetables, some noisy females were walking in the opposite direction. I had no idea what they were talking about, but my guess on approach was that the next line was going to be a loud: "Oh My God!"...  AND IT WAS... Boom!... It was not even three seconds between my guess and that delivery like a screech of tyres on the tar: "OH MY GOD!" I take such superimposition of guess and events as coincidences. We're only six times removed from the next monkey... and that "oh my god!" must be the most overused expression in the young female repertory...

 

Read from top.

 

bending the knees in front of "authority"...

 

by Greg Maybury

 

Nothing appears more surprising to those who consider human affairs with a philosophical eye, than the easiness with which the many are governed by the few; and the implicit submission, with which men resign their own sentiments and passions to those of their rulers.
David Hume, “Of the First Principles of Government”, 1768

The use of propaganda and censorship is more frequently associated with totalitarian, corrupt and/or despotic regimes, not our purported democracies in the West. Yet the history of how western governments and their ever-vigilant overlords in the media, financial and business spheres have controlled the political narrative of the time via these means is a long, storied and ruinous one, going back well before 1914.

Along with serving the contemporaneous political objectives of its perpetrators as contrived, such activities often continue to inform our understanding, and cement our interpretation, of history. 

If as the saying goes, “history repeats itself”, we need look no further as to the main reason why. In this wide ranging ‘safari’ into the disinformation, myth-making, fake news wilderness—aka The Big Shill—Greg Maybury concludes that “It’s the narrative, stupid!”

CONTROLLING THE PROLES

The following yarn may be apocryphal, but either way the ‘moral of the fable’ should serve our narrative well. The story goes like this: sometime during the height of the Cold War a group of American journalists were hosting a visit to the U.S. of some of their Soviet counterparts. 

After allowing their visitors some time to soak up the media zeitgeist stateside, most of the Americans expected their guests to express unbridled envy at the professional liberties they enjoyed in the Land of the Free Press.

One of the Russian scribes was indeed compelled to express his unabashed ‘admiration’ to his hosts…in particular, for the “far superior quality” of American “propaganda”. Now it’s fair to say his hosts were taken aback by what was at best a backhanded compliment. 

After some collegial ‘piss-taking’ about the stereotypes associated with Western “press freedom” versus those of the controlled media in the Soviet system, one of the Americans called on their Russian colleague to explain what he meant. In fractured English, he replied with the following:

It’s very simple. In Soviet Union, we don’t believe our propaganda. In America, you actually believe yours!”

As highly amusing as this anecdote is, it masks a disturbing reality — the Russian journo’s jibe doesn’t simply remain true now; that ‘belief’ has become even more delusional, farcical, and above all, dangerous. 

One suspects that Russian journos today would think much the same.  

And in few cases has the “delusional”, “farcical”, and “dangerous” nature of this conviction been more evident than with the West’s continued provocations of Russia, with “Skripalgate” in Old Blighty (see here, and here), and “Russia-Gate” stateside (see here, here, and here) being prime, though far from the only, exemplars we might point to.

Of course just recently we were all subjected to the ludicrous dog n’ pony show that was the much-touted London “media freedom” conference, organised under the auspices of the so-called Media Freedom Coalition (MFC), a UK/Canadian ‘initiative’. 

As the name suggested, this was the establishment’s lip-service effort to be seen to be supporting or ‘defending’ media freedom, and initiating strategies and frameworks for the ‘protection’ of journalists. Lofty stuff to be sure. For my part I can’t recall another recent event that so unabashedly embraced the Orwellian playbook, absent any hint of irony or embarrassment from the parties involved.

To illustrate, after noting that ‘the world is becoming a more hostile place’ for journalists, the MFC website then righteously intones: [they] face dangers beyond warzones and extremism, including increasing intolerance to independent reporting, populism, rampant corruption, crime, and the breakdown of law and order…’

The cynic might be tempted to add: ‘And that’s just in our Western democracies!’

And who can forget the fatuous “integrity initiative” that preceded it, whose lofty ambitions aimed to ‘defend democracy against disinformation’?This is elite code for limiting free speech, already happening at a rate of knots, with the powers that be ‘setting up new perimeters’ online and offline. 

The prevailing efforts by a range of people to make it a crime to criticise Israel or boycott the country is arguably the most insidious, egregious example. As well, the attempts by the MSM to designate genuine, independent analysis by alternative media as “fake news” is another one.

Such is the sophistication and ubiquity of the narrative control techniques used today—afforded increasingly by ‘computational propaganda’ via automated scripts, hacking, botnets, troll farms, and algorithms and the like, along with the barely veiled censorship and information gatekeeping practised by Google and Facebook and other tech behemoths — it’s become one of the most troubling aspects of the technological/social media revolution. (See also here, here, here, and here.)

Notably, the MFC conference came and went after organisers saw fit to exclude legitimate Russian news outlets RT and Sputnik, an ideological ‘fashion statement’ thoroughly at odds with the purported premise upon which it was instigated.

Moreover, there was little mention of the ‘elephant in the room’ Julian Assange—the person who embodies foremost the disconnect between the practice and the preaching of Western media freedom, to say little of underscoring the irony, self-serving opportunism, and double standards that frequently attend any mainstream debate about what it actually means.

Put bluntly, “media freedom” in the West is, increasingly, ‘more honoured in the breach than in the observance’, with the London confab all about keeping up appearances to the contrary. This was an event conceived of by soulless, demented, establishment shills, ‘…full of sound and fury, signifying nothing’.

The surreal spectacle though must have induced cognitive dissonance even amongst the pundits, and many head-shaking moments for Assange supporters and genuine truth-seekers alike.

As for Wikileaks and Assange himself, it’s worth noting the attitude of the national security state toward him. After accusing Assange of being a “narcissist”, “fraud”, and “a coward”, and labelling WikiLeaks a “hostile intelligence service”, Secretary of State Mike Pompeo declared he [Assange] was “>eager to do the bidding of Russia and other American adversaries.”

Either way, his comments can be taken as more or less representative of Beltway and broader Western opinion, including in my own countryAustralia. Along with noting that official Washington’s hatred of Assange ‘borders on rabid’, Ted Carpenter offered the following:

[Assange] symbolises a crucial fight over freedom of the press and the ability of journalists to expose government misconduct without fear of prosecution. Unfortunately, a disturbing number of “establishment” journalists in the United States seem willing—indeed, eager—to throw him to the government wolves.’

LAPDOGS FOR THE GOVERNMENT

Here was, of course, another surreal spectacle, this time courtesy of one of the Deep State’s most dangerous, reviled, and divisive figures, a notable protagonist in the Russia-Gate conspiracy, and America’s most senior diplomat no less.

Not only is it difficult to accept that the former CIA Director actually believes what he is saying, well might we ask, “Who can believe Mike Pompeo?”

And here’s also someone whose manifest cynicism, hypocrisy, and chutzpah would embarrass the much-derided scribes and Pharisees of Biblical days. 

We have Pompeo on record recently in a rare moment of honesty admitting – whilst laughing his ample ass off, as if recalling some “Boy’s Own Adventure” from his misspent youth with a bunch of his mates down at the local pub – that under his watch as CIA Director:

…We lied, cheated, we stole…we had entire training courses.’

It may have been one of the few times in his wretched existence that Pompeo didn’t speak with a forked tongue.

At all events, his candour aside, we can assume safely that this reactionary, monomaniacal, Christian Zionist ‘end-timer’ passed all the Company’s “training courses” with flying colours.

According to Matthew Rosenberg of the New York Times, all this did not stop Pompeo however from name-checking Wikileaks when it served his own interests. Back in 2016 at the height of the election campaign, he had ‘no compunction…about pointing people toward emails stolen* by Russian hackers from the Democratic National Committee and then posted by WikiLeaks.”

[NOTE: Rosenberg’s omission of the word “allegedly”—as in “emails allegedly stolen”—is a dead giveaway of bias on his part (a journalistic Freudian slipperhaps?), with his employer being one of those MSM marques leading the charge with the “Russian Collusion” ‘story’. For a more insightful view of the source of these emails and the skullduggery and thuggery that attended Russia-Gate, readers are encouraged to check this out.]

And this is of course The Company we’re talking about, whose past and present relationship with the media might be summed up in two words: Operation Mockingbird (OpMock). Anyone vaguely familiar with the well-documented Grand Deception that was OpMock, arguably the CIA’s most enduring, insidious, and successful psy-opsgambit, will know what we’re talking about. (See here, here, here, and here.) At its most basic, this operation was all about propaganda and censorship, usually operating in tandem to ensure all the bases are covered.

After opining that the MSM is ‘totally infiltrated’ by the CIA and various other agencies, for his part former NSA whistleblower William Binney recently added, ‘When it comes to national security, the media only talk about what the administration wants you to hear, and basically suppress any other statements about what’s going on that the administration does not want get public. The media is basically the lapdogs for the government.’

Even the redoubtable William Casey, Ronald Reagan’s CIA Director back in the day was reported to have said something along the following lines:

We know our disinformation program is complete when almost everything the American public believes is false.’

In order to provide a broader and deeper perspective, we should now consider the views of a few others on the subjects at hand, along with some history. In a 2013 piece musing on the modern significance of the practice, my compatriot John Pilger ecalled a time when he met Leni Riefenstahl back in 70s and asked her about her films that ‘glorified the Nazis’. 

Using groundbreaking camera and lighting techniques, Riefenstahl produced a documentary that mesmerized Germans; as Pilger noted, her Triumph of the Will ‘cast Adolf Hitler’s spell’. She told the veteran Aussie journalist the “messages” of her films were dependent not on “orders from above”, but on the “submissive void” of the public.

All in all, Riefenstahl produced arguably for the rest of the world the most compelling historical footage of mass hysteria, blind obedience, nationalistic fervour, and existential menace, all key ingredients in anyone’s totalitarian nightmare. That it also impressed a lot of very powerful, high profile people in the West on both sides of the pond is also axiomatic: These included bankers, financiers, industrialists, and sundry business elites without whose support Hitler might’ve at best ended up a footnote in the historical record after the ill-fated beer-hall putsch. (See here, and here.)

Triumph” apparently still resonates today. To the surprise of few one imagines, such was the impact of the filmas casually revealed in the excellent 2018 Alexis Bloom documentary Divide and Conquer: The Story of Roger Ailesit elicited no small amount of admiration from arguably the single most influential propagandist of recent times. 

[Readers might wish to check out Russell Crowe’s recent portrayal of Ailes in Stan’s mini-series The Loudest Voice, in my view one the best performances of the man’s career.]

In a recent piece unambiguously titled “Propaganda Is The Root Of All Our Problems”, my other compatriot Caitlin Johnstone also had a few things to say about the subject, echoing Orwell when she observed it was all about “controlling the narrative”.

Though I’d suggest the greater “root” problem is our easy propensity to ignore this reality, pretend it doesn’t or won’t affect us, or reject it as conspiratorial nonsense, in this, of course, she’s correct. As she cogently observes,

I write about this stuff for a living, and even I don’t have the time or energy to write…about every single narrative control tool that the US-centralised empire has been implementing into its arsenal. There are too damn many of them emerging too damn fast, because they’re just that damn crucial for maintaining existing power structures.’

THE DISCREET USE OF CENSORSHIP AND UNIFORMED MEN

It is hardly surprising that those who hold power should seek to control the words and language people use’ said Canadian author John Ralston Saul in his 1993 book Voltaire’s Bastards–the Dictatorship of Reason in the West

Fittingly, in a discussion encompassing amongst other things history, language, power, and dissent, he opined, ‘Determining how individuals communicate is’…an objective which represents for the power elites ‘the best chance’ [they] have to control what people think. This translates as: The more control ‘we’ have over what the proles think, the more ‘we’ can reduce the inherent risk for elites in democracy.

Clumsy men’, Saul went on to say, ‘try to do this through power and fear. Heavy-handed men running heavy-handed systems attempt the same thing through police-enforced censorship. The more sophisticated the elites, the more they concentrate on creating intellectual systems which control expression through the communications structures. These systems require only the discreet use of censorship and uniformed men.’

In other words, along with assuming it is their right to take it in the first place, ‘those who take power will always try to change the established language’, presumably to better facilitate their hold on it and/or legitimise their claim to it.

For Oliver Boyd-Barrett, democratic theory presupposes a public communications infrastructure that facilitates the free and open exchange of ideas.’ Yet for the author of the recently published RussiaGate and Propaganda: Disinformation in the Age of Social Media, ‘No such infrastructure exists.’ 

The mainstream media he says, is ‘owned and controlled by a small number of large, multi-media and multi-industrial conglomerates’ that lie at the very heart of US oligopoly capitalism and much of whose advertising revenue and content is furnished from other conglomerates:

The inability of mainstream media to sustain an information environment that can encompass histories, perspectives and vocabularies that are free of the shackles of US plutocratic self-regard is also well documented.’

Of course the word “inability” suggests the MSM view themselves as having some responsibility for maintaining such an egalitarian news and information environment. They don’t of course, and in truth, probably never really have! A better word would be “unwilling”, or even “refusal”. The corporate media all but epitomise the “plutocratic self-regard” that is characteristic of “oligopoly capitalism”.

Indeed, the MSM collectively functions as advertising, public relations/lobbying entities for Big Corp, in addition to acting as its Praetorian bodyguard, protecting their secrets, crimes, and lies from exposure. Like all other companies they are beholden to their shareholders (profits before truth and people), most of whom it can safely be assumed are no strangers to “self-regard”, and could care less about “histories, perspectives and vocabularies” that run counter to their own interests.

It was Aussie social scientist Alex Carey who pioneered the study of nationalism, corporatism, and moreso for our purposes herein, the management (read: manipulation) of public opinion, though all three have important links (a story for another time). For Carey, the following conclusion was inescapable: ‘It is arguable that the success of business propaganda in persuading us, for so long, that we are free from propaganda is one of the most significant propaganda achievements of the twentieth century.’ This former farmer from Western Australia became one of the world’s acknowledged experts on propaganda and the manipulation of the truth.

Prior to embarking on his academic career, Carey was a successful sheep grazier. By all accounts, he was a first-class judge of the animal from which he made his early living, leaving one to ponder if this expertise gave him a unique insight into his main area of research! 

In any event, Carey in time sold the farm and travelled to the U.K. to study psychology, apparently a long-time ambition. From the late fifties until his death in 1988, he was a senior lecturer in psychology and industrial relations at the Sydney-based University of New South Wales, with his research being lauded by such luminaries as Noam Chomsky and John Pilger, both of whom have had a thing or three to say over the years about The Big Shill. In fact such was his admiration, Pilger described him as “a second Orwell”, which in anyone’s lingo is a big call.

Carey unfortunately died in 1988, interestingly the year that his more famous contemporaries Edward Herman and Chomsky’s book Manufacturing Consent: The Political Economy of the Mass Media was published, the authors notably dedicating their book to him.

Though much of his work remained unpublished at the time of his death, a book of Carey’s essays – Taking the Risk Out of Democracy: Corporate Propaganda Versus Freedom and Liberty — was published posthumously in 1997. It remains a seminal work.

In fact, for anyone with an interest in how public opinion is moulded and our perceptions are managed and manipulated, in whose interests they are done so and to what end, it is as essential reading as any of the work of other more famous names. This tome came complete with a foreword by Chomsky, so enamoured was the latter of Carey’s work.

For Carey, the three “most significant developments” in the political economy of the twentieth century were:

  1. the growth of democracy
  2. the growth of corporate power; and
  3. the growth of propaganda as a means of protecting corporate power against democracy.

Carey’s main focus was on the following:

  1. advertising and publicity devoted to the creation of artificial wants;
  2. the public relations and propaganda industry whose principal goal is the diversion to meaningless pursuits and control of the public mind; and
  3. the degree to which academia and the professions are under assault from private power determined to narrow the spectrum of thinkable (sic) thought.

For Carey, it is an axiom of conventional wisdom that the use of propaganda as a means of social and ideological control is ‘distinctive’ of totalitarian regimes. Yet as he stresses: the most minimal exercise of common sense would suggest a different view: that propaganda is likely to play at least as important a part in democratic societies (where the existing distribution of power and privilege is vulnerable to quite limited changes in popular opinion) as in authoritarian societies (where it is not).’ In this context, ‘conventional wisdom” becomes conventional ignorance; as for “common sense”, maybe not so much.

The purpose of this propaganda barrage, as Sharon Bader has noted, has been to convince as many people as possible that it is in their interests to relinquish their own power as workers, consumers, and citizens, and forego their democratic right to restrain and regulate business activity. As a result the political agenda is now…confined to policies aimed at furthering business interests.’ 

An extreme example of this view playing itself right under our noses and over decades was the cruel fiction of the “trickle down effect” (TDE)—aka the ‘rising tide that would lift all yachts’—of Reaganomics. One of several mantras that defined Reagan’s overarching political shtick, the TDE was by any measure, decidedly more a torrent than a trickle, and said “torrent” was going up not down. This reality as we now know was not in Reagan’s glossy economic brochure to be sure, and it may have been because the Gipper confused his prepositions and verbs.

Yet as the GFC of 2008 amply demonstrated, it culminated in a free-for all, dog eat dog, anything goes, everyman for himself form of cannibal (or anarcho) capitalism — an updated, much improved version of the no-holds-barred mercenary mercantilism much reminiscent of the Gilded Age and the Robber Barons who ‘infested’ it, only one that doesn’t just eat its young, it eats itself!

MAKING THE WORLD SAFE FOR PLUTOCRACY

In the increasingly dysfunctional, one-sided political economy we inhabit then, whether it’s widgets or wars or anything in between, few people realise the degree to which our opinions, perceptions, emotions, and views are shaped and manipulated by propaganda (and its similarly ‘evil twin’ censorship,) its most adept practitioners, and those elite, institutional, political, and corporate entities that seek out their expertise.

It is now just over a hundred years since the practice of propaganda took a giant leap forward, then in the service of persuading palpably reluctant Americans that the war raging in Europe at the time was their war as well. 

This was at a time when Americans had just voted their then-president Woodrow Wilson back into office for a second term, a victory largely achieved on the back of the promise he’d “keep us out of the War.”Americans were very much in what was one of their most isolationist phases, and so Wilson’s promise resonated with them.

But over time they were convinced of the need to become involved by a distinctly different appeal to their political sensibilities. This “appeal” also dampened the isolationist mood, one which it has to be said was not embraced by most of the political, banking, and business elites of the time, most of whom stood to lose big-time if the Germans won, and/or who were already profiting or benefitting from the business of war.

For a president who “kept us out of the war”, this wasn’t going to be an easy ‘pitch’. In order to sell the war the president established the Committee on Public Information (aka the Creel Committee) for the purposes of publicising the rationale for the war and from there, garnering support for it from the general public. 

Enter Edward Bernays, the nephew of Sigmund Freud, who’s generally considered to be the father of modern public relations. In his film Rule from the Shadows: The Psychology of Power, Aaron Hawkins says Bernays was influenced by people such as Gustave le Bon, Walter Lippman, and Wilfred Trotter, as much, if not moreso, than his famous uncle.

Either way, Bernays ‘combined their perspectives and synthesised them into an applied science’, which he then ‘branded’ “public relations”.

For its part the Creel committee struggled with its brief from the off; but Bernays worked with them to persuade Americans their involvement in the war was justified—indeed necessary—and to that end he devised the brilliantly inane slogan, “making the world safe for democracy”.

Thus was born arguably the first great propaganda catch-phrases of the modern era, and certainly one of the most portentous. The following sums up Bernays’s unabashed mindset:

The conscious, intelligent manipulation of the organised habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country.’

The rest is history (sort of), with Americans becoming more willing to not just support the war effort but encouraged to view the Germans and their allies as evil brutes threatening democracy and freedom and the ‘American way of life’, however that might’ve been viewed then. From a geopolitical and historical perspective, it was an asinine premise of course, but nonetheless an extraordinary example of how a few well chosen words tapped into the collective psyche of a country that was decidedly opposed to any U.S involvement in the war and turned that mindset completely on its head.

[S]aving the world for democracy’ (or some ‘cover version’ thereof) has since become America’s positioning statement, ‘patriotic’ rallying cry, and the “Get-out-of-Jail Free” card for its war and its white collar criminal clique.

At all events it was by any measure, a stroke of genius on Bernays’s part; by appealing to people’s basic fears and desires, he could engineer consent on a mass scale. It goes without saying it changed the course of history in more ways than one. That the U.S. is to this day still using a not dissimilar meme to justify its “foreign entanglements” is testament to both its utility and durability. 

The reality as we now know was markedly different of course. They have almost always been about power, empire, control, hegemony, resources, wealth, opportunity, profit, dispossession, keeping existing capitalist structures intact and well-defended, and crushing dissent and opposition.

THE BEWILDERED HERD

It is instructive to note that the template for ‘manufacturing consent’ for war had already been forged by the British. And the Europeans did not ‘sleepwalk’ like some “bewildered herd’ into this conflagration.

For twenty years prior to the outbreak of the war in 1914, the then stewards of the British Empire had been diligently preparing the ground for what they viewed as a preordained clash with their rivals for empire the Germans. 

To begin with, contrary to the opinion of the general populace over one hundred years later, it was not the much touted German aggression and militarism, nor their undoubted imperial ambitions, which precipitated its outbreak. The stewards of the British Empire were not about to let the Teutonic upstarts chow down on their imperial lunch as it were, and set about unilaterally and preemptively crushing Germany and with it any ambitions it had for creating its own imperial domain in competition with the Empire upon which Ol’ Sol never set.

The “Great War” is worth noting here for other reasons. As documented so by Jim Macgregor and Gerry Docherty in their two books covering the period from 1890-1920, we learn much about propaganda, which attest to its extraordinary power, in particular its power to distort reality en masse in enduring and subversive ways. 

In reality, the only thing “great” about World War One was the degree to which the masses fighting for Britain were conned via propaganda and censorship into believing this war was necessary, and the way the official narrative of the war was sustained for posterity via the very same means.  “Great” maybe, but not in a good way!

In these seminal tomes—World War One Hidden History: The Secret Origins of the First World War and its follow-up Prolonging the Agony: How the Anglo-American Establishment Deliberately Extended WWI by Three-And-A-Half YearsMacgregor and Docherty provide a masterclass for us all of the power of propaganda in the service of firstly inciting, then deliberately sustaining a major war. 

The horrendous carnage and destruction that resulted from it was of course unprecedented, the global effects of which linger on now well over one hundred years later.

Such was the enduring power of the propaganda that today most folks would have great difficulty in accepting the following; this is a short summary of historical realities revealed by Macgregor and Docherty that are at complete odds with the official narrative, the political discourse, and the school textbooks:

  1. It was Great Britain (supported by France and Russia) and not Germany who was the principal aggressor in the events and actions that let to the outbreak of war;
  2. The British had for twenty years prior to 1914 viewed Germany as its most dangerous economic and imperial rival, and fully anticipated that a war was inevitable;
  3. In the U.K. and the U.S., various factions worked feverishly to ensure the war went on for as long as possible, and scuttled peacemaking efforts from the off;
  4. key truths about this most consequential of geopolitical conflicts have been concealed for well over one hundred years, with no sign the official record will change;
  5. very powerful forces (incl. a future US president) amongst U.S. political, media, and economic elites conspired to eventually convince an otherwise unwilling populace in America that U.S. entry onto the war was necessary;
  6. those same forces and many similar groups in the U.K. and Europe engaged in everything from war profiteering, destruction/forging of war records, false-flag ops, treason, conspiracy to wage aggressive war, and direct efforts to prolong the war by any means necessary, many of which will rock folks to their very core.

But peace was not on the agenda. When, by 1916, the military failures were so embarrassing and costly, some key players in the British government were willing to talk about peace. This could not be tolerated. The potential peacemakers had to be thrown under the bus. The unelected European leaders had one common bond: They would fight Germany until she was crushed.

Prolonging the Agony details how this secret cabal organised to this end the change of government without a single vote being cast. David Lloyd George was promoted to prime minister in Britain and Georges Clemenceau made prime minister in France. A new government, an inner-elite war cabinet thrust the Secret Elite leader, Lord Alfred Milner into power at the very inner-core of the decision-makers in British politics.

Democracy? They had no truck with democracy. The voting public had no say. The men entrusted with the task would keep going till the end and their place-men were backed by the media and the money-power, in Britain, France and America.

PROPAGANDA ALWAYS WINS

But just as the pioneering adherents of propaganda back in the day might never have dreamt how sophisticated and all-encompassing the practice would become, nor would the citizenry at large have anticipated the extent to which the industry has facilitated an entrenched, rapacious plutocracy at the expense of our economic opportunity, our financial and material security, our physical, social and cultural environment, our values and attitudes, and increasingly, our basic democratic rights and freedoms.

We now live in the Age of the Big Shill—cocooned in a submissive void no less—an era where nothing can be taken on face value yet where time and attention constraints (to name just a few) force us to do so; [where] few people in public life can be taken at their word; where unchallenged perceptions become accepted reality; where ‘open-book’ history is now incontrovertible not-negotiable, upon pain of imprisonment fact; where education is about uniformity, function, form and conformity, all in the service of imposed neo-liberal ideologies embracing then prioritising individual—albeit dubious—freedoms.

More broadly, it’s the “Roger Ailes” of this world—acting on behalf of the power elites who after all are their paymasters—who create the intellectual systems which control expression through the communications structures, whilst ensuring…these systems require only ‘the discreet use of censorship and uniformed men.’

They are the shapers and moulders of the discourse that passes for the accepted lingua franca of the increasingly globalised, interconnected, corporatised political economy of the planet. Throughout this process they ‘will always try to change the established language.’

And we can no longer rely on our elected representatives to honestly represent us and our interests. Whether this decision making is taking place inside or outside the legislative process, these processes are well and truly in the grip of the banks and financial institutions and transnational organisations. In whose interests are they going to be more concerned with? 

We saw this all just after the Global Financial Crisis (GFC) when the very people who brought the system to the brink, made billions off the dodge for their banks and millions for themselves, bankrupted hundreds of thousands of American families, were called upon by the U.S. government to fix up the mess, and to all intents given a blank cheque to so do. 

That the U.S. is at even greater risk now of economic implosion is something few serious pundits would dispute, and a testament to the effectiveness of the snow-job perpetrated upon Americans regarding the causes, the impact, and the implications of the 2008 meltdown going forward.

In most cases, one accepts almost by definition such disconnects (read: hidden agendas) are the rule rather than the exception, hence the multi-billion foundation—and global reach and impact—of the propaganda business. This in itself is a key indicator as to why organisations place so much importance on this aspect of managing their affairs.

At the very least, once corporations saw how the psychology of persuasion could be leveraged to manipulate consumers and politicians saw the same with the citizenry and even its own workers, the growth of the industry was assured.

As Riefenstahl noted during her chinwag with Pilger after he asked if those embracing the “submissive void” included the liberal, educated bourgeoisie? “Everyone,” she said.

By way of underscoring her point, she added enigmatically: ‘Propaganda always wins…if you allow it’.

Greg Maybury is a freelance writer based in Perth, Australia. His main areas of interest are American history and politics in general, with a special focus on economic, national security, military, and geopolitical affairs. For 5 years he has regularly contributed to a diverse range of news and opinion sites, including OpEd News, The Greanville Post, Consortium News, Dandelion Salad, Global Research, Dissident Voice, OffGuardian, Contra Corner, International Policy Digest, the Hampton Institute, and others.

Read more:

 

https://off-guardian.org/2019/08/16/inside-the-submissive-void/

 

 

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of advertising and propaganda...

"At the very least, once corporations saw how the psychology of persuasion could be leveraged to manipulate consumers and politicians saw the same with the citizenry and even its own workers, the growth of the industry was assured."

 

Quoting Greg Maybury in the above article, Gus would say that the "inventor" of the psychology of advertising, E T Gundlach, would have been proud of his own "work". At large, Gundlach has been forgotten. In the early part of the 20th century, before WW1, Gundlach devised ways to create consumers in a world which was fracturing between religious beliefs and newer materialistic philosophical thoughts. He did not invent perception manipulation which had existed since the year dot, but he used the insights of Mr Freud to "manufacture" a psychology of advertising... devised for advertisers, advertising agents and data analysts. As is well know "we cannot fool everyone all the time", but we can give it a best shot at capturing a large number of people — in politics or in selling a new electric kettle. In democracy, the job of propaganda is easier than it looks: one only needs a majority of 50 per cent plus one to control the loot. In a Kingdom, a ruler needs to have 66.7 per cent of loyal commanders in order to control the masses. In both cases, propaganda is essential.

 

In his preface to his "Facts and Fetishes in Advertising",(1931) Gundlach lays the rules:

 

For some years the author has harbored a desire to lay before advertiser and advertising men a review of the situation in the publicity field. While advertising has greatly improved, there is little question among those who in any sense trace results that the power of much of our publicity could be easily increased, in some case doubled or trebled, by the application of extremely simple principles, more so by the eliminiation of false gods.


These false gods were originally nurtured by the politics of the advertising world and now, like dutiful children, they support the politics.

 

The same applies to the politics of politics. And to paraphrase Gundlach, "the business of politics — is it a profession, is it a religion, is it a game?"

 

 

In politics, advertising is called propaganda. When the propaganda is weakened by discovered truth, the next step is to stamp out the conduits of truth.

 

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